How to buy Meta Platforms stock.
Meta is one of the largest investors in AI infrastructure and the lead open-source AI lab through its Llama model series. It spends more on AI compute than most pure-play AI companies and releases models openly, which influences the market that Anthropic and OpenAI compete in. META stock offers AI upside through advertising products, AI assistant reach, and Llama's growing ecosystem.
- Market cap
- $1.88T
- P/E ratio
- 27.0
- Revenue (TTM)
- $228.25B
- Revenue growth (YoY)
- +28.0%
- 52-week range
- $520.26 – $779.82
- Day range
- $715.10 – $740.45
- Volume
- 23.46M
- Analyst target
- $793.91
What Meta Platforms does.
Meta runs the largest social/advertising network (Facebook, Instagram, WhatsApp) and is simultaneously one of the biggest spenders on AI infrastructure. It builds the Llama family, the most widely used open-weight models, and runs frontier-scale training clusters on Nvidia GPUs plus its own MTIA silicon.
AI pays off for Meta in two ways today: better ad targeting and ranking (directly lifting revenue per user) and open models that shape the competitive landscape Anthropic and OpenAI operate in. The offset is enormous capex and Reality Labs losses. Because its AI spend is funded by a highly profitable ad engine, Meta is both a major AI investor and an AI beneficiary.
Business segments
- Family of Apps
Facebook, Instagram, WhatsApp, ads fund everything.
- Reality Labs
AR/VR hardware and the metaverse (loss-making).
Key products
Why Meta Platforms is an AI stock.
Meta runs one of the largest AI training clusters in the world, powered by Nvidia and custom MTIA chips. Its Llama models are the most widely used open-source AI models and set the baseline performance that closed labs must beat. AI improvements in Meta's ad products directly increase revenue per user.
Meta Platforms is in the AI software and platforms category. Companies building AI-native products, enterprise software, and data platforms on top of the hardware and cloud layers.
Meta Platforms in the AI ecosystem.
How Meta Platforms connects to the rest of the AI supply chain: the companies it buys from, sells to, partners with, and competes against.
Key suppliers
Competitors
- Alphabet (Google) Ads and AI-model rival.
Meta Platforms financials.
Key figures below are drawn from Meta Platforms's most recent reporting (latest quarter ending June 30, 2026). Market cap, revenue, and analyst target are shown in the stats above.
| EPS (diluted, TTM) | $27.41 |
|---|---|
| Forward P/E | 22.1 |
| Gross profit (TTM) | $186.59B |
| Profit margin | 29.8% |
| Operating margin | 34.8% |
| Dividend yield | 0.3% |
| Beta | 1.24 |
| Shares outstanding | 2.21B |
Fundamentals sourced from Alpha Vantage, last refreshed September 30, 2026. Figures are for information only, not investment advice.
How to buy Meta Platforms (META) step by step.
- Choose a broker. Meta Platforms trades on the NASDAQ under the ticker META. Any broker with access to NASDAQ can execute the trade.
- Open and fund an account. Most brokers take 5-15 minutes to open an account. You will need to verify your identity. Minimum investments vary by broker.
- Search for META. Once funded, search for the ticker symbol META in your broker's platform and confirm you are looking at NASDAQ.
- Place your order. Select the number of shares or a dollar amount. Many brokers offer fractional shares from as little as $1. Review any fees before confirming.
- Monitor your position. Meta Platforms's share price will move with broader market conditions and AI sector news. Use stop-loss orders if you want to limit downside.
Key facts.
| Ticker | META |
|---|---|
| Exchange | NASDAQ |
| Category | AI software and platforms |
| Market cap size | Mega cap |
| Sector | COMMUNICATION SERVICES · INTERNET CONTENT & INFORMATION |
| Founded | 2004 |
| Headquarters | Menlo Park, California |
| CEO | Mark Zuckerberg |
| Employees | ~74,000 |
| Fiscal year end | December |
Meta Platforms in the news
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- Meta Smart Glasses, Marvell Buy Rating, MACOM Doubles
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- India Chip Push, Huawei vs. Nvidia, and SpaceX's Orbital Bet
- ASML Eyes 110+ EUV Tools in 2028; ADI Buys Alif for $1.35B
- Qualcomm's $60B Amazon Deal and SpaceX's $15.5B Rebalance Trade
Frequently asked questions.
Is Meta an AI stock?
Meta is both an AI investor and an AI beneficiary. It builds Llama open-source models, runs frontier-scale training clusters, and applies AI to improve ad targeting across Facebook and Instagram. AI has been a major driver of Meta's revenue growth.